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Articles Archive for July 2009

about me, sports »

[21 Jul 2009 | 3 Comments | ]

A few weeks ago I was golfing with my friend, Matt. We were standing along a tree line in the rough. We spent most of our time in the rough. Looking into the woods, Matt asked me a very serious question: “If something were to run out of there and attack us, what golf club would you use to protect yourself?”
Wow. Fast forward about 3 weeks and I’m still thinking about it. Let’s assume for the sake of conversation that the creature is not a bear, or a wolf, but …

about me, advertising »

[20 Jul 2009 | 2 Comments | ]

It’s always exciting to receive a package in the mail. But recently I opened a package that meant more to mean than most. For co-authoring a chapter in a book, I was sent a copy of the 2-volume set in the mail.
With Sam Bradley, I had the opportunity to co-author Chapter 87, “Research in Advertising Campaign Design” in 21st Century Communication: A Reference Handbook. View the details on the SAGE Web site, or check it out on Amazon.
I’m so excited to have had the chance to include my thoughts in …

TV, advertising, music »

[20 Jul 2009 | No Comment | ]

Over the last few weeks, a few things have caught my attention on TV and on the radio. Here are some things I have really liked lately.
This commercial
Travelers Insurance has created something awesome. Don’t believe me? Watch the video. Still don’t believe me? Here’s some anecdotal evidence for you. At at time when advertisers are worried about TV viewers using DVR to skip through commercials, over the weekend my dad said he loved this commercial so much he wants to record it with DVR.

This band
The Dead Weather. Have you heard …

about me, about the blog »

[13 Jul 2009 | No Comment | ]

I haven’t done much blogging lately. I’ve been meaning to give an update on what I’ve been up to, and today I decided the best way to go about it is in the form of an interview. Unfortunately, nobody is around to interview me, so I’m going to do it myself.
It’s been over a month since you last updated this blog. What’s going on?
Well, when I created this blog, the idea was for it to be a creative outlet. It’s a place where I can write things that are on …